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“I have amazing content on my site, but my visitors keep on leaving before reading any of it. If only they’d stay a bit longer they’d see the value of what I have to offer.” Does that sound familiar? Getting your visitors to stay on your website for more than a few seconds can be difficult;...
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With thousands of free and commercial plugins available for your self-hosted WordPress website, its often difficult to know which ones will offer an essential upgrade for your site and which ones just look like they would. Every website, blog, or e-commerce store is different, each with their own...
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WordPress security is a topic we take very seriously and a little too literally. WordPress itself isn’t the problem, in fact, the issues most users face with security are the result of faults in everything we add to it. One of the most widely used methods of prevention against a range of...
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Considering you built your website with WordPress, it might seem a bit strange to some that it doesn’t feature a blog. However, when you’re working hard on and in your business, it can feel like the last thing you can justify spending time on is blogging. This makes sense. You’re a freelancer...
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It’s often been said that the most important skill for running a successful WordPress business (or any business for that matter) is the ability to spot talent in people, persuading them to work with you, and then managing them effectively. Although that is an essential factor in running a...
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There are many positive aspects to running a service based WordPress business. You get to meet and work with all kinds of great clients. Most of the people in the WordPress community are awesome and you have an opportunity to positively impact other entrepreneurs businesses, and ultimately their...
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Last spring Google re-branded Google Webmaster Tools to a name that was a little more user-friendly, Google Search Console. Most small business owners are familiar with Google Analytics and setting up Google’s popular software is often one of the first things that a business owner will do upon...
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The WordPress ecosystem is chock-full of opportunity. And of course, we all know what an amazing piece of software WordPress is. It’s the reason why many readers of this blog have chosen to build their businesses around it. But when it comes to building your WordPress business, sometimes it’s...
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Growing a WordPress business or agency requires an entirely different skillset than simply working one-on-one with clients. It’s tough to hear, but it’s the truth – you can be a great developer, a great salesperson, and a rockstar when it comes to working with clients. Unfortunately, none of...
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For at least as long as WordPress has been around, search engine optimization has been taking heat from the masses. With claims of snake oil, sorcery and witchcraft being tossed around, if your business card had those three ominous letters on it, you had best be looking over your shoulder. But how...
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Regardless of your niche or target market, there is absolutely no shortage of competition on the web. No matter how you look at it, you’re locked in a fierce battle for the attention of website visitors. And therein lies the challenge. Not only is there a staggering amount of competition, but...
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As a WordPress professional, nothing ruins your chances of landing a new client faster than a website that’s all about you. It’s a hard pill to swallow, but it’s absolutely true. Your clients don’t care about you. At least not in the way that you’re hoping they do. By not caring I mean...
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