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If you’re new to WordPress, this post will be right up your alley. Whether you’ve installed the world’s leading CMS through your hosting company’s auto-installer or are using the famous WordPress 5 Minute Install, you’re probably excited to get started. If you’ve...
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Even if you were living under a rock and in a cave, I’d be willing to bet you’ve heard of content marketing. It’s been the buzzword of the year for several years running and it doesn’t appear to going away anytime soon. It’s the modern method of selling and selling has been going...
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All bark, no bite. That about sums up the average marketing campaign for a small business. A great marketing campaign isn’t just about planning. Nor is is all about taking action. Your best chance of creating a campaign that that works is by finding the correct balance between targeting,...
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WordPress web design projects usually run pretty smoothly, sometimes like clockwork. Clients sign-off on milestones, forward creatives and content quickly and always respond to your email inquiries with the utmost of efficiency. Oh, and bills, they always pay their bills on time. Does this sound...
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If you’re running a small business, chances are you that have an established presence on the web. Either that or you’re here on Elegant Themes looking for a theme to help you get started. Picking out a theme is only the first step though. You’re still left with the question of how to layout...
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The WordPress Development arena can seem pretty darned competitive at times and in many ways, it is. But if you’re up for a challenge, that’s part of what makes running a business fun. You always need to be on the lookout for ways to improve; ways to offer more value to your clients, and ways...
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The money is in the list. Potentially one of the worst catchphrases ever created. Any business owner or marketer who uses that phrase should hope their customers never hear them say it. Customers should never be looked at solely as a way to make money. Altruistic? Maybe, but it seems a better idea...
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Displaying a video as the background of your website is a sure-fire way to make a strong impact on your visitors. While animated, or video backgrounds aren’t suitable for all websites, if it’s a good match for the type of site you are building, and you execute it correctly, then they can really...
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Dates are a prominent component of WordPress. Whether you are using this software to create a blog or build a more traditional website, it’s likely they will be featured in some way, throughout your project. Many of us are now hooked on tracking down and consuming the latest content in order to...
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