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Are you trying to decide whether to get G Suite or Office 365 for your team? You’re not alone. Every business owner has to choose their core productivity tools at some point. And most of the time it’s a decisive battle of G Suite vs Office 365. Why? Because running a business smoothly...
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Vanity phone numbers are easy for customers to remember, which also makes them better for brands to promote. Examples of toll-free vanity phone numbers are 1-800-CONTACTS and 1-800-FLOWERS. For the customer, there’s little guesswork because the wording relates so closely to the brand or...
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Most referrals for freelance work come by word of mouth. In fact, freelance word-of-mouth referral is the most effective way to build a client rotation that stands the test of time. The numbers don’t lie: a recent survey featured in the Harvard Business Review revealed that solopreneurs making...
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When you consider the “must-haves” on any website, an FAQ page is one of the essentials. Not all FAQ pages are created equal though. Some are standalone pages, others are more like a knowledge base or a welcome mat to the support system. Either way, they are constructed in a way that is...
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In every office, there’ll be at least one person you can’t stand. They’ll disagree with everything you say, talk behind your back, and perhaps even go as far as to sabotage you. Learning how to deal with those difficult coworkers is a skill that’ll serve you well in your...
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Continuing education is one of the best investments you can make in your future. By learning new skills and techniques, you can open up a world of opportunity. To put it another way, professional development is something that should never be ‘over’. These days, you don’t even need...
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If you’ve had to look for a job within the last few years, you probably don’t need an introduction to LinkedIn. It’s the biggest online professional network in the world, with hundreds of millions of users. However, to get the most out of it, you’ll need to know how to...
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Resumes lay out facts. They give prospective employers an idea of who you are through carefully chosen data points. Which is why they seldom tell the whole story. Another applicant might look better if you consider qualifications alone, but who you are also plays a massive role in hiring decisions....
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A common complaint regarding team chat apps like Slack, Discord, and Microsoft Teams is that your communication lives on someone else’s server. For those whom security is at the forefront of their list of needs, swapping to a team chat that isn’t entirely under personal control can be a...
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Knowing how to create successful online courses is a content marketing strategy with lots of potentials. All you need is knowledge about something you’re passionate about, an online presence, and some time on your hands. Regardless of the size of your company, selling online courses can...
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As business owners, three of the most important things we need to master early on are getting clients, productivity, and protecting our time. But what happens to our time and productivity when we get a client who turns out to be toxic? Toxic client relationships are more than an annoyance. They can...
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Being able to create and edit videos on the go is one of those things that don’t surprise us anymore. What does surprise us though, is the range of tools that let you do it well. Video is a large part of digital marketing and no business of any size can get around it. Video is simply a...
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