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Anchor.fm is very possibly the easiest service out there to start a podcast with. Bought by Spotify in early 2019, the startup has really boomed and taken its place as one of the go-to places for new podcasters to get a feel for the medium and get their feet wet. Part of that reason is the ease,...
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As a small business or entrepreneur, you know how much work it takes to market your products and services to the right people. Digital marketing, content marketing, and social media marketing are all huge parts of the process. But none of them will work to your advantage without the right dose of...
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For bloggers, it’s not just about words anymore. No, the multimedia aspect of the job is every bit as important as the writing. You can have the most eloquent prose in the world, but if your audience sees a wall of text, they’re likely not going to read it. Images and videos that...
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Podcast fans know how difficult it can be to find a great podcast with a host who’s easy to listen to and a stream of topics you’re interested in. Business and marketing podcasts are no different. We’ve rounded up the top 14 social media podcasts to help you learn the ropes, no matter your...
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Based on their topic, blogs and podcasts fall into one of two categories: niche or lifestyle. Even if a lifestyle blog or podcast has a limited number of complementary topics, the topics will have different themes. Health, fashion and movie reviews may all appeal to the same individual or audience,...
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Podcasting has become the Next Big Thing. Because of that, choosing the right podcast host is about as important as choosing the best website host. Podbean is well-known, well-respected, and they offer some of the more unique features in the industry. We want to showcase what the service offers so...
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Marketing conferences can be a pricey investment, whether you’re footing the bill yourself or your firm is sending you. The flight, accommodations and ticket demand money, time and energy, so choose a conference that will be a catalyst for your career. Your goal is to learn about the topics...
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To run a successful website, you need to plan ahead often. This means having a content marketing strategy that includes an editorial calendar. By implementing this, you’ll know exactly what type of content you’re going to publish and when, and will have an anchor for your future...
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The hardest part about being a content creator isn’t creating the content. It’s coming up with the topics you’re creating the content about. If you’re putting out daily content (or even weekly), you can feel a dearth of topics to write on, speak on, or research. This problem...
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Companies need a number of tools to grow their client base. As you know, marketing is one of the most versatile and easily the most important. Multichannel marketing, in particular, is an extremely valuable tactic for companies of any size. If you are interested in getting started with multichannel...
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Everyone wants to be a marketer. And why not? Contemporary and comfy office spaces, talented teams and the flexibility to try new things are enticing perks. But since so many people want to be in marketing, there’s a lot of competition out there. Whether your goal is to work with global...
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What’s your writing process like? When a writer hears this question, their first thought it, “None of your business.” Or, “It’s mine and I don’t want to tell you.” Even without the defense, the answer is, “Well, it changes. It depends on the project, the subject, my mood…” The...
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