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Whether you’re a small business owner, professional blogger, or marketing agency, it’s highly likely that you’ve considered email marketing as a way of engaging with your audience and driving conversions. The problem is that email marketing can be extremely time consuming, especially if...
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Designing your website is very exciting and gives you the opportunity to unleash your creative side. Choosing colors and themes, finding or commissioning images for the pages, and writing about yourself or your company is incredibly thrilling when you see it complete for the first time and you are...
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In past posts on social media and content strategy I’ve always included a section called something along the lines of “measure, iterate, & repeat”. This essential step in content strategy is where you take time to reflect on your content’s performance, make data driven...
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Type the keywords “WordPress Design Company” into a search engine and you just might be overwhelmed by all of the choices. You’ll probably see over 75 million results. That’s a lot of design companies. Within those 75 million results are some WordPress superstars, superheroes, and...
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Who today hasn’t heard of Facebook? Facebook has now become the number one social network in the world and it has 665 million active users on average each day as was recorded on March 31st 2015 and disclosed by Facebook. Every month, around 751 million people use Facebook from mobile devices...
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Have you ever come across a website design that made you laugh out loud? I don’t mean just something on the website is funny, but the design of the site itself is funny because of how terrible it is. It takes a lot of time and effort to learn how to properly design a website. There are many sites...
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As a web developer, you’ll always come across bugs in your code and new development techniques that you think could apply to existing websites. Mirroring the digital world in general, websites need to be at the forefront so that they’re the best performing for readers and customers. So it’s...
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When you’ve venturing into the world of self-employment as a web designer, the world looks full of a promising prospecting future. Your eyes are wide, your mind is hungry to take on a new design task and your pockets are ready to fill with all that cash you hear is floating around in the wide...
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WordPress is extremely popular today and is used for business websites, all kinds of personal sites, and various types of blogs. The reason is partly because it is so easy to use. WordPress is a CMS (Content Management System) and you will find it being used all over the internet. In fact, more...
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Twitter is one of those platforms that I never fully understood the reason for its popularity. How could you say anything even remotely educating or interesting in 140 characters or less? MySpace? Sure, that made sense. Just share random and fun stuff with my friends — done. Facebook? Yup, pretty...
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Have you ever landed on a web page, started reading the content only to be interrupted by a pop up or distracted by a link to a landing page advertising a free product if you enter your email address? That’s a squeeze page. It’s called “squeeze” as the customer is intentionally...
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Email marketing is such a valuable tool in your marketing strategy. It’s a way to directly talk to your customers in a place they’re happy to receive information, because they said “yes” to hearing more from you. They want to hear what you have to say, and since they gave you their...
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