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You know what people love? Free stuff. Giveaways are one of the best ways to increase audience interaction because they both engage their love of free stuff and get them to actively participate with you and your brand. There can be a lot of moving parts to a giveaway, though. If you don’t...
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There are a lot of ways to promote your WordPress business online. If you’re willing to invest in them, ads are one of the quickest ways to get eyes on your website. The Google AdWords platform enables you to reach the biggest audience in the world, but your chances of success are slim if...
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Whenever someone signs up to your WordPress website, the platform stores their information within a database (much like every other aspect of your website). At some point, you may want to save the information. Fortunately, getting it out of WordPress intact is relatively simple. By default,...
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There are a lot of services you can use to register your next domain. Aside from dedicated registrars, plenty of web hosts can also help you set up domains too. In fact, you have so many options, figuring out which one to use can be complicated – and that was before Google threw its hat in the...
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Coming up with new ideas for your WordPress blog can be a lot of work. More importantly, you can’t – or shouldn’t – rely on intuition alone to figure out which topics will do well with your audience. If you’re not using data to drive that kind of decision, your Search Engine...
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There are thousands of plugins and themes you can choose from when using WordPress. However, not all of them are free, and some of the top premium options can be quite expensive. Unfortunately, cost is one of the main reasons people resort to WordPress piracy, and software as a whole. However,...
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Making your website as accessible as possible is important if you want to increase your potential audience. However, there are a lot of small web design mistakes you can make without realizing just how much they affect your website’s accessibility. Web design impacts everything, from how...
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When it comes to website security, the weakest link is often as simple as the password you choose. Many people tend to reuse passwords across multiple accounts, which is a major security vulnerability. What’s more, that’s not the only mistake you can make when it comes to passwords. In...
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Google Calendar provides you with a powerful tool to stay organized and keep track of any events you’re hosting (or wish to attend). The problem is, WordPress doesn’t offer you a way to integrate your Google Calendars, or at least not without the right plugin. Using a plugin,...
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One of our recent pieces covered how to track outbound links with Google Analytics. In that article, we used Google Tag Manager to set everything up. This is a powerful tool in any marketer’s arsenal, as it enables you to track multiple analytics and marketing statistics from one location. In...
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As you may already be aware, WordPress websites running on the same server each require separate plugin and theme installations. It makes sense, but does come with some drawbacks, especially if your sites use similar plugins and themes. Updating each site individually in this instance can become a...
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WordPress, as a platform, is more secure than many others. However, there are always vulnerabilities in any service you use. The more popular a platform is, the more likely that people are going to try and crack its defenses. When it comes to WordPress, malware is one of your biggest concerns as it...
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