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Authenticity in Marketing: Why Does it Matter?

Authenticity in Marketing: Why Does it Matter?

September 15, 2022 in Marketing | 2 comments

As the online world becomes louder and more crowded, it’s becoming more important to practice authenticity in marketing. Beyond products and services, audiences want to connect with the brands they love on a deeper level. Brands that practice authenticity in marketing are being intentionally true...

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How to Enable GZIP on WordPress

How to Enable GZIP on WordPress

March 10, 2023 in WordPress | 5 comments

Speed is at the top of every website owner’s wishlist. The faster the site, the better user experience, which leads to more conversions. Also, Google ranks pages that load more quickly higher in search results. So you have a good reason to eke out every last millisecond you can from your...

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How to Find Out Who Is Hosting Any Website

How to Find Out Who Is Hosting Any Website

January 24, 2023 in WordPress | 3 comments

Have you ever been visiting a website and been amazed by the split-second load times? Or maybe your competitor’s website blasts past yours in terms of loading speed and the ability to handle massive loads of visitors. You might even be a first-timer and have no idea which hosting company is...

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