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How to Use Storytelling to Market Your Products

How to Use Storytelling to Market Your Products

January 1, 2023 in Marketing | 4 comments

Storytelling is the thing that sets brands and products apart from their competitors these days. Your brand probably already uses storytelling in your marketing in some way, but it might not be conscious. You focus on the user and the customer. You tell them what problems of theirs you can solve....

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Moqups: An Overview and Review

Moqups: An Overview and Review

September 19, 2022 in Design | 4 comments

How do you know an idea is great or terrible without testing it? Wireframing, mockups and prototyping are necessary parts of digital design. Visualizing your concepts lets you simulate your designs, try out different user experiences and test various user journeys and flows before making anything...

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Improving your ROI with Market Mix Modeling

Improving your ROI with Market Mix Modeling

July 13, 2019 in Marketing | 3 comments

These days, it’s rare to see websites that don’t promote themselves using multiple channels. You can use social media, traditional online ads, email marketing, and much more. The more channels you implement, the better returns you’re likely to see – but measuring the impact of...

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