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Considering you built your website with WordPress, it might seem a bit strange to some that it doesn’t feature a blog. However, when you’re working hard on and in your business, it can feel like the last thing you can justify spending time on is blogging. This makes sense. You’re a freelancer...
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Search Engine Optimization (SEO) techniques can help your website climb the rankings and display higher in the Search Engine Results Pages (SERPs). However, optimization can be really expensive. Premium SEO tools carry premium price tags. Fortunately, there are plenty of free SEO tools that can...
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The web moves at a breakneck pace. Websites get updates and redesigns all the time. In some cases, information gets lost in that process, whether that’s because a site has been taken down or simply due to improper storage. Online historical records enable you to see old versions of websites,...
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Despite the name of this article, free websites absolutely have their place. Hobby bloggers and even some professionals looking to create digital portfolios can make excellent use of these platforms. However, if you want a site that can grow alongside your business or brand, opting for the quick...
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WordPress is aiming for 50% market share, in Matt Mullenweg’s own words from an interview with Kitchen Sink WordPress: The next goal is the majority of websites. We want to get to 50%+ and there’s a lot of work between now and then. As the percentage increases, it gets harder and harder to...
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Keyword research is an essential part of content creation for Search Engine Optimization (SEO). For many businesses, it’s considered the top priority. In fact, Google has recorded over 2 trillion searches so far in 2022. With such an eye-popping statistic, you can see why conducting keyword...
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Search Engine Optimization (SEO) is critical to running a successful website. However, determining whether your site ranks for the right keywords can be difficult. Fortunately, one of the best keyword tracker tools can make that significantly easier. In this post, we’ll explain what keyword...
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WordPress is a great platform for building a website for realtors and real estate agencies. All required features are readily available, and many themes have the features already built in. But, the vast number of themes can make finding the perfect theme for your real estate website challenging. In...
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In the past couple of years, Markdown has gained a lot of momentum in the web publishing community. It is a syntax that makes writing HTML a lot easier, and once you get the hang of it, you’ll find yourself writing posts quicker without worrying about formatting. Markdown is meant to give a...
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When users see your pages in the Search Engine Results Pages (SERPs), they only get a brief glimpse into their content. Therefore, readers need to decide which results to click on based on article titles, website names, and meta descriptions. In particular, meta descriptions are essential to Search...
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Writing simple content isn’t about dumbing it down. Instead, it’s about reaching and then keeping a wider audience by making your content easier to comprehend. More than anything else, you want readers to grasp what you’re saying. The Yoast SEO Readability Score is a way to check...
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When I was a kid, one of my favorite movies to watch was Disney’s 101 Dalmatians. What can I say — those puppies were so stinkin’ cute! One of the movie’s quotes that always stuck with me was something Rodger says to Anita: “Melody first, my dear, and then the lyrics.” It’s a rule...
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