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As a wise man once wrote – making your way in the world today takes everything you’ve got. Our industry is incredibly competitive and cut-throat when it comes to prices. Whether you’re looking to make it on your own, or leading an agency, you’ll need to master a broad range of...
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After months of development, you have a great new WordPress theme or plugin ready for sale. You’re confident your product will help users and be worth every penny of its price. But what should that price actually be? Let’s consider another scenario. Maybe your product has been live for...
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In this episode of Divi Nation, the official Divi podcast, we sit down with Geno Quiroz. Geno is a Divi specialist who runs his own web agency, does white label Divi work for other agencies, and consults on a wide variety of Divi related web projects. We talk about what exactly a Divi Consultant is...
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It’s been nine years since Matt Mullenweg hosted the first official WordPress conference – the 2006, San Francisco-based WordCamp. Since that date, the WordPress events industry has boomed, with WordCamps springing up in 205 cities, across 48 countries. The popularity of these often-smaller,...
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Arguably, one of the best things about WordPress is its diverse range of potential uses. For many blogs that might mean that very little is made of the WordPress users system at all – there’s just one account from which all administration and content creation is performed. However, for...
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Keeping a steady stream of new prospects in your pipeline is one of the most important things you can do to grow your business. New clients are like gas to a car – they keep it running. Go too long without filling up on new clients and you might find yourself out of business. Most WordPress...
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In this episode of Divi Nation, the official Divi podcast, we sit down with tech consultant, author, and speaker Phil Simon to talk about what it takes to build an effective personal brand. Our interview and discussion focuses on three key areas: establishing authority, projecting a relevant (and...
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So you finally took the plunge. You studied like crazy, gained a lot of work experience, crafted a stunning portfolio and began to offer your services as a web designer, but the clients aren’t quite lining up yet and a lot of the ones that do contact you end up walking away – often citing a...
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It’s fair to say that clients tend to take a lot of heat sometimes. We’ve had a few articles right here on Elegant Themes that covered dealing with problem clients. And if that wasn’t enough, there always seems to be a funny story in the comments about a particular client encounter. Heck, we...
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Along with marketing automation, productized services is another buzzword that’s difficult to escape these days. It seems like every time you turn around, someone in the web design or development space is preaching the benefits of productized services. If you’ve been in the business of...
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Imagine this: You’re 37 years old, you weigh 250 lbs and your marriage is on the verge of a breakup partly because your spouse doesn’t like the fact that you’re overweight. What would you do? You’ll probably sulk, then run to the nearest gym and groan at the hard work...
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One of the most challenging aspects of running a WordPress business is breaking out of the feast or famine cycle that so many of us are a victim too. Doesn’t it always seem that you either have too much work or not enough? If you find yourself wishing there was a more consistent way to...
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