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The cloud has changed the way the world does business, and the age old models that have been employed. It’s a brave new world in the cloud, and businesses are flocking to it. SaaS (Software as a Service) is a model representing how big the game in the cloud really is. Estimates by Gartner suggest...
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When it comes to sales, it’s all ultimately a numbers game. To sell 1,000 products, you do the numbers to find out how many people you need. If you have a 10% conversion rate (that is, 10% of the people who visit your site go on to buy), you need 10,000 unique site visitors. If you want to...
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Alright, I’ll admit it: I’m a procrastinator. I struggle to work productively unless my working environment is just so. That means a clutter-free work space, a meticulously organized hard-drive, and a beautifully formatted Excel spreadsheet I use to track my every action. But...
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Everyone loves having the chance to get away from it all. In fact, more than ever many people are choosing to spend money on experiences rather than things, and science says that it’s better for you. That means it’s a great time to be in the travel business. Business is booming for...
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Ah, the world of advertising. As long as there is something to sell, there is always an advertisement lurking around the corner trying to get us to buy. Sure, it can be rather annoying having so many people attempting to sell you something, but when the tables turn and you’re the one who can...
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We have written a great deal about the myriad WordPress plugins and services you can use to create your email marketing campaigns here on the Elegant Themes blog over the years. However, we haven’t yet had a great deal to say about how to use the above-mentioned tools to create effective...
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The money is in the list. Potentially one of the worst catchphrases ever created. Any business owner or marketer who uses that phrase should hope their customers never hear them say it. Customers should never be looked at solely as a way to make money. Altruistic? Maybe, but it seems a better idea...
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There is no denying that competition is fierce in the WordPress space – regardless of whether you’re a developer, designer or are providing monthly maintenance services. Even stepping outside of the immediate WordPress space and looking at services like hosting, logo design or photography,...
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Six months down; six more to go, and no matter what — the clock just keeps on tickin’. I know it’s not summer for all of you guys right now, but here on the West Coast of U.S.A., we’ve been hit with a serious heat wave from Cali to all the way up to Canada. Not like...
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Earlier this year, I wrote an article about our plans for the future. Here I talked about three big things we have been working on, and how their paths had become intertwined. Divi 2.4, The Divi Builder Plugin, and our future themes (such as Extra). Earlier this month we released Divi 2.4. This...
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Earlier this month we introduced Divi 2.4, the biggest upgrade in Divi history and a giant leap forward for our most popular WordPress theme. There are so many great features to explore in this update that it was hard to describe them all on the release post, which is why we have decided to do a...
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Earlier this month introduced Divi 2.4, the biggest upgrade in Divi history and a giant leap forward for our most popular WordPress theme. There are so many great features to explore in this update that it was hard to describe them all on the release post, which is why we have decided to do a...
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