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So you’ve launched your very own podcast. That one move granted you the opportunity to offer memberships to your site visitors. A week later, you’ve got your slick registration page up and running. The next thing you do is promote the page on your Facebook wall, tweet the link, email your...
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Considering that across all industries, only 3.26% of emails generate a click-through, it’s of paramount important to have a decent understanding of email marketing if you’re hoping to engage effectively with your audience. In this post we’re going to cover the top seven types of email...
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In this highly competitive world, WordPress developers will often take low paying projects as a means to kick-start their career and build a portfolio. Starting with a low cost gig is an oft-used method and scores of developers will attest to its effectiveness. While this method does knock at the...
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Displaying a video as the background of your website is a sure-fire way to make a strong impact on your visitors. While animated, or video backgrounds aren’t suitable for all websites, if it’s a good match for the type of site you are building, and you execute it correctly, then they can really...
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As a writer, delving into the hotly contested debate that pits designers against developers is akin to jumping into shark infested waters. While I’m in no way suggesting that designers or developers are unfriendly or inclined to bite (surely not!), there seems to be a long-standing debate as to...
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If you’ve been using email marketing tools for a while, you’re probably familiar with autoresponder platforms like AWeber, MailChimp, or GetResponse. While these platforms are efficient in the features they offer , large businesses or companies with highly complex email marketing strategies may...
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Dates are a prominent component of WordPress. Whether you are using this software to create a blog or build a more traditional website, it’s likely they will be featured in some way, throughout your project. Many of us are now hooked on tracking down and consuming the latest content in order to...
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For freelancers around the world, the equation is simple: the more hours you bill, the more you earn. The problem? Not all of a freelancer’s hours are ‘billable.’ Organizing your workload, communicating with clients, and collecting payments are all integral parts of a successful freelancing...
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The next time you’re looking over a plugin description at the WordPress.org Plugins Directory, pay attention to how long it takes for your eyes to drift over to the rating in the right sidebar. I’m guessing it’s only a second or two. Many of us do it so automatically, we may not even realize...
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I’ve noticed in the comments of other posts recently that some readers would like more “tips and tricks” articles, particularly about CSS. So in today’s post, I’ll be providing what I hope is a useful introduction to a bit of CSS “trickery” that can be...
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The wide reach of the internet has opened up an avenue that was never before available to the small businessman – outsourcing work to a global pool of workers. WordPress is an extremely popular platform, and you will find thousands, if not hundreds of thousands, of professionals working...
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Originally this post was not going to include an interview. I had every intention of doing thorough research on the topic of “what it takes to be a great web designer” and then provide some clear guidelines and best practices that anyone can follow. However, as I began to do the...
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