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What Is The ROI Of Social Media?

What Is The ROI Of Social Media?

January 27, 2023 in Tips & Tricks | 9 comments

There is little doubt of the value of social media. You can gain a lot of readers and expand your brand. All of these efforts take a lot of time, so how do you know that what you’re getting back from your efforts is worth your time? What is your return on investment? Does its gain outweigh its...

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How To Use WordPress As A CRM

How To Use WordPress As A CRM

March 3, 2023 in Tips & Tricks | 42 comments

Customer Relationship Management (or CRM) is a staple of successful businesses and has been for some time. In the early days of customer relationship management (the practice) businessmen and women used a simple rolodex (an analogue, desktop notecard binder with alphabetical place markers) to keep...

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Social Media Marketing Strategy Essentials

Social Media Marketing Strategy Essentials

September 15, 2022 in Resources | 11 comments

Everyone knows that social media is an essential part of marketing in the digital era. How exactly to be successful at it has been a minefield of opinion, hyperbole, ignorance, and actual good advice. For those just starting out, or those who need to finally get serious about their social strategy,...

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How To Embed YouTube Videos In WordPress

How To Embed YouTube Videos In WordPress

September 20, 2022 in Tips & Tricks | 13 comments

YouTube is an incredibly powerful tool. It handles storing, encoding, compressing and playing videos so you don’t have to worry about compatibility across an ever-increasing number of browsers and devices. Adding YouTube videos to WordPress is fairly simple because of oEmbed support added in...

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