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Good news! You can now conduct easy A/B testing with a new feature in the Divi Builder called Divi Leads. Just to make sure we’re all on the same page as to why this is so awesome: A/B testing, also known as split testing, is when you create two versions of your page and send one version to...
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You’re not a cookie cutter company (even if you literally sell cookie cutters); therefore, there isn’t a cookie cutter digital marketing strategy. What there is, though, is a general plan you can use to get your strategy off the ground. You’ll walk away from this article with a deeper...
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Good news to all the writers in the world: you don’t have to be a novelist to make money from your writing. With the invention of the internet, the world as we know it has changed. The opportunities for working online and from home continue seem to expand with every passing year. One such...
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If you own a WooCommerce store, you’re probably familiar with the importance of inventory management. You’re probably also familiar with the headaches that can come along with it. Fortunately, there are some tips and tools you can implement to make this important task a little easier and a lot...
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Freelancing in WordPress can take many avenues. Some might seem easier than others. Certainly some are more lucrative than others. All of them require customer interaction of some sort. But they’re not all created equal. I can’t speak for many of the paths people have been able to pave making a...
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When it comes to launching your own online store with WordPress, choosing a WooCommerce payment gateway is an important step. There are many factors to consider during this decision, including how your customers will perceive your checkout options and what fees your solution requires. Fortunately,...
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There’s no doubt that WordPress has made the entire process of publishing your website easier and simpler than on most other platforms. For proof, you can simply take a look at the astounding statistics on WordPress core’s usage. What’s more, WooCommerce has done the same for...
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As technology evolves, so does our ability to share information. Internet connections are faster and more reliable than ever, but video files are still large compared to audio files or images. Large files can be the cause of slow upload/download speeds. Because of this, compression is an important...
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Membership sites are a stellar way to increase revenue and improve client engagement over the long-term, but setting one up can seem overwhelming and time consuming. However, plugins such as Restrict Content Pro make the process a breeze, and offer you almost all of the features you need to get...
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Maintaining your “user-ship” in the web industry is crucial. Allowing users to navigate throughout your site from topic to topic makes for longer browsing time on the site. The more engaged your visitors are, the better chance they will convert into a lead or a sale. This post will...
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Animated GIFs and HTML5 videos can be great for animating how a product works on your website. These short animations communicate valuable information to the visitor in a way that is more readily digested than a regular video. Adding these type of GIFs and HTML5 videos can be done pretty easily...
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You’ve likely noticed how many videos are published on Facebook each day. So many, that getting yours noticed is more challenging than ever. It’s hard even for an established publisher. For newbies … it’s like heading down a blind alley. Fortunately, you can cut through the noise by...
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